Since the beginning of this year, international pulp prices have continued to rise. In the past May, the price of pulp per ton has risen by 30 to 50 US dollars.
A year ago, northern bleached softwood kraft pulp sold for about $640 per ton in North America. So far, the price of northern bleached softwood kraft pulp in North America has risen to $1000 per ton, an annual increase of more than 56%. The price in the Chinese market also exceeded US $870 per ton.
According to overseas media reports, this year's international pulp rose sharply, a very important reason is the Chile earthquake in late February. The earthquake led to the shutdown of about 4 million tons of pulp, while Chile's pulp exports accounted for about 8% of the global market, and more than 10% of China's pulp was imported from Chile.
In addition, the strike in Sweden paper mills in mid-April and the overhaul of equipment in European and American pulp mills also had an impact on the global pulp supply. Because the raw materials of some well-known domestic paper brands come from international pulp, the production costs of these companies may be pushed up.
Here, it has something to do with you. Yesterday, the reporter contacted a number of supermarkets and household paper wholesalers and learned that most supermarkets have received price increase notices from manufacturers. A wholesaler of household paper said that the supplier had already disclosed that the price of household paper such as toilet paper would rise sooner or later.
The rise in the price of household paper is on the line.
"I remember this brand of roll paper, 10 barrels are 20 yuan, now how to label 23 yuan?" Yesterday, in a large supermarket in the city, a consumer looked at the supermarket to promote several roll paper brands, a face of doubt. The salesperson on one side explained that the price of this brand of toilet paper had just been adjusted.
The reporter learned in the interview that although the news of toilet paper price increases has been around for a long time, only a few brands have actually raised prices. At present, the selling price of household paper in most supermarkets in Hangzhou has not changed for the time being. The supermarket told reporters, "The inventory has not been digested, and the prices of most paper products have basically not changed." However, it is obvious that there are fewer promotional activities for all kinds of paper products.
Yang Guanmei, public relations manager of China Resources Vanguard Supermarket, confirmed to our reporter that brand paper products such as Qingfeng and Sujie have received notice of price increase, with an increase of about 10%. However, there is no change in the price of paper products sold in supermarkets. "There is a process for us to raise prices, which does not mean that we will raise prices immediately after receiving the notice. Large supermarkets with strength will raise prices as late as possible after receiving the notice, so that they can give consumers more benefits."
Yang Guanmei said that rumors about the price increase of household paper have been circulating for several months. "If you say that an increase does not necessarily mean an increase. This may also be a strategy of manufacturers. The hype is good for them."
Yu Junhong, deputy manager of the customer service department of Tesco Riverside Store, said that at present, most of the paper products in the supermarket have not adjusted their prices, and the original promotion is still continuing. Among them, there is a brand of flat toilet paper, each pack adjusted from 2.29 yuan to 2.80 yuan. "Our supermarket commodity prices by the Shanghai headquarters control, unified regulation."
Copy paper price increases four times a year
"Office paper is really fast catching up with the rise in January. 70 grams of A4 copy paper, every other month to buy, it costs more than ten yuan." Miss Yang, who works as an office secretary in an enterprise in Hangzhou, is responsible for the purchase of office supplies for the whole company. She is very sensitive to the price fluctuation of office supplies such as copy paper. "Now I buy more and keep it every time, because I don't know when the price will rise again."
The owner of the sports shop felt more deeply. "A4 copy paper has risen a lot. It has started to rise since the beginning of the year, with a rise of as little as two or three yuan and as much as six or seven yuan. Up to now, a box of A4 paper has risen by more than 20 yuan." The owner of a cultural and sports goods store on the stadium road told reporters, "in fact, the paper products have all gone up. Look at these soft copies, they have all gone up by a few cents."
Mr. Pang is the sales director of a paper company in Hangzhou. What he often does now is to explain the reasons for the price increase to customers. He reluctantly told reporters that because the upstream raw material prices are under great pressure, paper prices have also fluctuated, and prices have been raised four times this year. Take A4 copy paper as an example. The current price is 195 yuan per box (10 packs per box, 500 sheets per pack), which is another 20 yuan higher than last month.
Coated paper is also going crazy. The reporter learned from a number of printing companies that since the second half of last year, the price of coated paper has risen from 6400 yuan/ton at the beginning to about 8000 yuan/ton now. A person in charge of an enterprise providing online printing service said to the reporter, "The current price of 128 grams of coated paper is 8200 yuan per ton, which was only 7000 yuan last year! The price of paper has really gone up crazy this year."
Next, the price of paper has risen steadily.
The international pulp price has nearly tripled in more than a year from US $340/ton last year to about US $1000/ton now. The earthquake in Chile at the end of February made the industry have strong expectations for the continued rise in pulp prices.
Analysts believe that the Chilean earthquake, Finnish and Swedish workers strike, North American paper mill downtime maintenance, China's pulp mill production delay, will bring a sustained and long-term impact on the global pulp market.
Xiong Xiaokun, a researcher at CIC Consulting Light Industry, believes that the trend of paper prices in 2010 depends on the trend of commodity pulp prices and the demand of the downstream publishing and printing industry. According to his analysis, in the rest of this year, paper prices will show a steady upward trend, and the possibility of a sharp decline is very small.
"With the steady recovery of supply, the sharp rise in pulp prices has been less obvious." At the same time, if the pulp price rises sharply, it will prompt some paper companies to seek some alternative raw materials, such as straw pulp, or purchase domestic commodity pulp, etc., which will stabilize the international commodity pulp price to a certain extent.
In addition, with the recovery of the macro economy, the demand for paper products in the publishing and printing industry will gradually increase. On the one hand, the existing paper price will be in a steady upward trend, which in turn will restrain the excessive rise of paper price. (According to the "Southern Daily" and other collation)
Money may not be able to buy good goods.
When you sit in the office and easily click on the computer to "print", you must not have thought that the sheets of paper coming out of the printer were formerly trees.
You know how hard it is to make a piece of paper! In the paper production process, the wood must first be processed into pulp, and the yield is about 50%-about half of the trees are knots, lignin and other ingredients that cannot be used for paper. Some people have calculated that one tree can make about 80500 sheets of paper.
Some environmentalists said that if 300 kilograms of waste paper are discarded per person per year, it is equivalent to cutting down 3 trees that have grown for 20 years. If recycled into products, air pollution can be reduced by 75%-95%.
In daily life, maybe you don't like a page or two of white paper, and you lose it. Maybe you think a piece of paper is not worth a few cents, and if you have money, you are afraid that you can't buy countless papers?
If every office worker thinks so, the earth will be miserable! The earth is miserable, and your situation is not much better-you have no chance to see large tracts of lush forests, you can't breathe fresh and humid air......
The raw material of paper is trees, and the resources of trees are limited. The population is increasing, the economy is developing, and there will be more and more places where paper is used, and the growth rate of human paper is much faster than that of trees.
In order to leave one more tree and one more green forest, you and I, when using paper, should try our best to make the most of it. One paper can be used for multiple purposes, both positive and negative, and we should try our best to recycle it.